Jason Patterson, known across the UK property industry as “The Short Lease King,” is a seasoned property investor and mentor specializing in short-lease deal strategies.
Despite Jason’s strong reputation in the short-lease space, his existing online presence didn’t reflect his level of expertise, credibility, or authority. He lacked a cohesive brand and an effective website to support his mentoring programs and showcase his value to property investors and mentees. His goals included:
Building a trusted personal brand that reflected his industry authority
Creating a professional, easy-to-navigate mentoring website
Offering a digital hub where students could access resources, programs, and support
Attracting new mentees, collaborators, and investors
To position Jason as a leading figure in the property mentorship space, we delivered a full branding and digital solution designed for growth and engagement.
Brand Identity
We created a modern, authoritative visual identity that reflects Jason’s leadership in the property market. The clean, bold logo and consistent design system were crafted to instill trust and make his name instantly recognizable within the investment community.
Custom Website
Using Figma for design and WordPress with Elementor Pro for development, we built a tailored mentoring website with:
Dedicated program pages outlining Jason’s mentorship offerings
Integrated forms for student applications and inquiries
A clean user interface that makes resources, tools, and updates easily accessible
Clear, benefit-led messaging that speaks directly to aspiring property investors and sourcing agents
Marketing Collateral
We created supporting print and digital materials—including leaflets and business cards—to ensure Jason’s new branding carried across all touchpoints, from networking events to social media platforms.
Jason Patterson now has a fully branded digital presence that cements his authority in the short-lease property niche. The website supports his mentoring programs with intuitive navigation and a professional user experience, making it easier for prospective mentees and investors to connect with him.
His new brand has strengthened recognition among landlords, sourcing agents, and aspiring property professionals. The integrated lead generation forms and student access points have streamlined his mentorship workflow, giving him more time to focus on teaching and deal-making.
This project has empowered Jason to grow his community, attract quality leads, and scale his presence in the UK property mentoring space—positioning him as a go-to authority in short-lease investments.
Based in London, Inlo Design is a digital design studio helping ambitious brands grow through impactful branding, website design, ecommerce strategy, and digital marketing solutions.
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